February 17, 2023


Master Cold Outreach with Smart Email Automation

Best for:

  • Sales Teams
  • Marketing Professionals
  • Small to Medium-Sized Businesses

Use cases:

  • Optimizing email outreach campaigns
  • Improving email deliverability
  • Increasing prospect engagement

Users like:

  • Sales
  • Marketing
  • Customer Outreach

What is pipl.ai?

Quick Introduction

pipl.ai is an advanced platform designed to streamline cold email outreach using AI-powered solutions. Specifically crafted for sales teams, marketing professionals, and small to medium-sized businesses, pipl.ai excels at automating, personalizing, and optimizing cold outreach email campaigns. The platform enables users to scale their cold email outreach efficiently by offering an array of robust features including unlimited email accounts, unlimited prospects, AI for campaign generation, and auto-SPINTAX. Essentially, pipl.ai is geared towards anyone looking to enhance their outreach efforts by ensuring higher deliverability rates and greater personalization without the manual grind.

I began using pipl.ai primarily to address the issue of my email campaigns often landing in spam folders, which sales experts quite bluntly know as a deal breaker. The problem of low engagement and response rates was disheartening. With pipl.ai, my goal was to enhance my cold email outreach with better deliverability and personalization while saving loads of time managing bulk emails. The platform has not just met but exceeded these expectations, allowing me to focus on improving my sales strategy while handling the backend tasks seamlessly.

Pros and Cons


  1. Unmatched Deliverability: pipl.ai promises and delivers high deliverability rates, ensuring that your emails land in inboxes and not spam folders.
  2. Easy Scalability: The platform supports unlimited email accounts and prospects, making it a perfect fit for growing businesses.
  3. Advanced Personalization: With its AI-driven personalization engine, it allows users to send tailored emails that connect better with prospects.


  1. Learning Curve for Newbies: Though its UI is straightforward, the depth of features can be overwhelming for absolute novices.
  2. Initial Setup Time: Configuring all features for optimal performance may take a bit of time initially.
  3. Limited Free Plan: While the free trial is useful, its limited duration may not be enough for thorough testing for some users.


  • High Deliverability Rates
  • Easy Scalability
  • Advanced Personalization using AI

Features and Functionality

  • AI Campaigns Generation: pipl.ai generates and tests email campaigns swiftly using AI tools trained on over 1,400 best-performing campaigns. This ensures you get a proven formula without spending weeks on trial and error.
  • Auto-SPINTAX: This feature allows users to implement advanced email spinning technology to avoid spam filters and improve deliverability at just one click.
  • Advanced Email Warm-up: With a private warm-up pool and customizable settings, the tool ensures your email address gains credibility, paving the way for higher inbox placement.
  • Mass Email Personalization: The platform goes beyond simple {{firstName}} tags, offering AI-driven personalization that enriches each email using intel from over 35 data sources.
  • Built-in Enrichment: pipl.ai automatically collects and integrates sales intel on prospects, offering a seamless data-enriched emailing experience.

Integration and Compatibility

pipl.ai offers integrations with several popular platforms, making it adaptable for different workflows. Recently they introduced Google integration, significantly reducing setup time and streamlining campaign launches. Users also benefit from capabilities to integrate with CRMs and other third-party applications through APIs, ensuring that your entire email marketing stack works in unison. While it doesn’t explicitly mention integrations with programming languages, the available CRM and Google suite compatibility makes it highly versatile for most business needs.

Benefits and Advantages

  • Enhanced Email Deliverability: One of the standout features is its ability to ensure high deliverability rates, meaning your emails land in the inbox where they belong.
  • Scalable Solutions: pipl.ai supports unlimited email accounts and prospects, making it suitable for businesses of any size looking to grow.
  • Time Efficiency: AI-driven automation handles the cumbersome tasks of campaign creation and email personalizations, saving time for sales and marketing teams.
  • Cost Efficiency: Built-in tools like data enrichment and email validation eliminate the need for expensive third-party services.
  • Customizability: From email warm-up processes to tracking keywords, everything can be tailored to meet specific business needs.

Pricing and Licensing

pipl.ai offers a flexible pricing model designed to suit businesses of different scales.

Do you use pipl.ai?

Although specific pricing tiers were not extensive in the context provided, they do emphasize cost savings with features such as never paying per sender account and inclusive built-in tools that usually require separate subscriptions elsewhere. A 14-day free trial is available for users to explore its features and see the value firsthand. Lifetime and subscription plans are both options.

Support and Resources

pipl.ai ensures users are well-supported through several channels. A dedicated customer support team is readily available to address any issues or queries via email support. Moreover, the platform has helpful documentation and guides available on its website, as well as a live demo to help users get started. For community and peer support, users can also join a Facebook group specifically for outreach innovators to exchange ideas and solutions.

pipl.ai as an alternative to:

pipl.ai strongly competes with well-known tools like Lemlist, providing a plethora of features over and beyond Lemlist’s offerings. One primary advantage it holds over Lemlist is unlimited prospects and email accounts, meaning you avoid additional costs as your needs grow. It also integrates advanced AI-driven personalization and deliverability features that give it an edge in practical effectiveness, particularly for users focusing heavily on outreach efficacy and engagement.

Alternatives to pipl.ai:

  • Lemlist: Ideal for users who value consistency and known reliability in cold email outreach, adept at engaging through personalized videos and images.
  • Instantly: A strong candidate for businesses needing fast web-based solutions to outreach, comes with simple UI for immediate campaign execution.
  • Mailshake: Best suited for content creators and businesses keen on leveraging multi-channel campaigns, it offers robust phone and social media outreach options apart from emails.


In summary, pipl.ai stands as a highly effective AI-powered tool for cold outreach, boasting distinct advantages like improved email deliverability, easy scalability, and advanced personalized emails. It’s well-suited for companies aiming to optimize their email campaign efforts while cutting extra costs on third-party services. With reliable customer support and a compelling pricing model, pipl.ai proves to be a robust solution for modern marketing needs.

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